Privacy Policy

Manager and its contact information

The controller of personal data processing is SIA “Lāču Alus” (unified registration No. 52103110991; legal and actual address: Čiekurkalna 1st line 84, Riga, LV-1026, which owns the online store https://bruve.lv, hereinafter - Bruve.lv.

Bruve.lv contact information for personal data processing issues: info @Bruve.lv. Using this contact information or contacting Bruve.lv may ask questions about the processing of personal data.

Purpose of the Privacy Policy

The purpose of the privacy policy is to provide information on the purpose, scope, protection and terms of processing of personal data.

Personal data is any information about an identified or identifiable natural person or Bruve.lv customer: name, surname, personal identification number, address of residence or delivery, personal telephone number, personal e-mail, occupation, services received, billing information, telephone, electronic communication information and other information applicable to a natural person - Bruve.lv customer.

Scope of application

The Privacy Policy applies to ensuring the protection of privacy and personal data in relation to natural persons or data subjects - potential, past and present. Bruve.lv customers and buyers, Bruve.lv for online store visitors, hereinafter - Customers.

The Privacy Policy applies to the processing of data, regardless of the form or environment in which the Customer provides personal data (Bruve.lv online store, mobile applications, on paper or electronically) and in which systems or on paper they are processed.

Purposes of personal data processing (purposes)

Bruve.lv processes personal data for the following purposes (purposes):

For the sale of goods and provision of commercial activities: - for customer identification and service:

for the preparation of a bill of lading or invoice,

delivery (dispatch) of goods,

return or exchange of goods,

refund of purchase money,

guarantees for the fulfillment of obligations,

improvement of goods, development of new goods,

for commercial purposes, the advertising and distribution of goods,

review and processing of customer complaints,

customer retention and loyalty building or loyalty bonuses,

settlement administration and reporting,

maintenance and improvement of websites and mobile applications,

business analysis and planning,

production of statistics, improvement of websites and quality of services,

creating customized content for customers through advertising,

for the provision of information to state or local government institutions in the cases and to the extent specified in external regulatory enactments.

Legal basis for personal data processing

The legal (legal) bases of the processing of the Customer's personal data performed by Bruve.lv are as follows:

Customer's application or order - to fulfill the Customer's order (purchase), to deliver the product to the Customer, return the product or money, exchange the product, review the Customer's complaint, fulfill the warranty obligations, etc .;

Execution of regulatory enactments - to fulfill the obligations specified in Bruve.lv binding external regulatory enactments;

Customer consent;

Legal interests - in order to realize the legal interests of Bruve.lv arising from external regulatory enactments or from the obligations existing between Bruve.lv and the Customer:

to do business,

sell goods,

ensure the fulfillment of contractual obligations,

to save the Customer's applications and submissions regarding the purchase of goods, other applications and submissions, notes on them, including those made orally by calling the call centers, on the websites,

to analyze the operation of Bruve.lv website and websites, to develop and implement their improvements,

to administer the Client's account on Bruve.lv websites,

take actions to retain Customers,

to segment the Customer database for more efficient sale of goods,

to develop the product assortment,

advertise your goods by sending commercial communications,

send other reports on the progress of the execution of the order or obligations and the conditions essential for the execution,

to conduct customer surveys on goods,

provide financial and business accounting and analytics,

to ensure and promote the efficiency of the sale and delivery of goods,

administer payments and outstanding payments,

to apply to state or local government institutions and courts for the protection of their legal interests, as well as for legal assistance.

Processing of personal data

Bruve.lv processes personal data in accordance with the purposes (goals) and legal bases of data processing.

Bruve.lv processes the Customer's data using modern technological possibilities, taking into account the existing privacy risks and the organizational, financial and technical resources reasonably available to Bruve.lv.

The Customer's refusal to provide Bruve.lv personal data, which is absolutely necessary for the performance of certain activities, creates obstacles for the Customer to receive, but Bruve.lv to perform certain activities, for example: buy / sell a product in Bruve.lv online store, order delivery / deliver, return product, receive / refund purchase money, receive / grant loyalty bonuses, etc.

Regarding the Customer, Bruve.lv can perform automated decision-making, ie one that is based only on automated processing and that takes place using technological means and without human participation. The customer may object to automated decision making; this, in certain cases, may restrict the Customer from using or receiving the options available to him (for example, to apply for the return of the product and refund of the purchase money).

For high-quality and fast execution of customer orders (purchases), Bruve.lv may authorize third parties or its cooperation partners to perform certain goods delivery activities, such as sending purchased goods, sending invoices, etc. If third parties or cooperation partners process the Customer's personal data held by Bruve.lv for the performance of these tasks, the relevant third parties or cooperation partners are considered processors and Bruve.lv has the right to transfer to them the Customer's personal data necessary for the performance of tasks to the extent necessary. activities.

Transfer of personal data to third parties and third country entities

Bruve.lv does not disclose to third parties and does not transfer the Customer's personal data or any other information about the Customer for processing outside the European Union and the European Economic Area or, except for:

if the data must be transferred to the relevant third party within the framework of a concluded contract in order to perform a function necessary for the performance of the contract or delegated by law (for example, to a bank for settlement or to provide a service, for example to deliver goods by courier or parcel post),

in accordance with the Client's explicit and voluntary consent,

to the persons specified in external regulatory enactments, in the specified cases, in the specified procedure and to the specified extent,

To protect the legitimate interests of Bruve.lv, for example, by applying to a court or other state institutions against a person who has violated the legitimate interests of Bruve.lv.

Protection of personal data

Bruve.lv protects the Customer's data using the possibilities of modern technologies, taking into account the existing privacy risks and the organizational, financial and technical resources reasonably available to Bruve.lv, including the use of the following security measures:

data encryption when transmitting data,

other protection measures in accordance with the current technical development possibilities.

Duration of personal data storage

Bruve.lv stores and processes the Customer's personal data as long as one of the following grounds exists:

while in accordance with the procedures specified in external regulatory enactments Bruve.lv or the Customer may realize their legal interests (for example, submit objections or bring or bring a claim to court),

as long as Bruve.lv has the obligation to store data specified in external regulatory enactments,

as long as the Customer's consent to the relevant personal data processing is valid, if there is no other legal basis for data processing,

when the circumstances mentioned here end, the Customer's personal data is deleted.

Access to personal data and other rights of the Customer

The customer has the right to:

to receive the information specified in regulatory enactments in connection with the processing of his or her data. Bruve.lv online store Customer information is placed and available in a private office, where the Customer can verify the accuracy of their data and correct it,

in accordance with regulatory enactments to request Bruve.lv access to your personal data,

to request Bruve.lv to supplement, correct or delete personal data or restrict processing in relation to the Customer,

objects to the processing (including the processing of personal data performed on the basis of the legitimate interests of Bruve.lv),

to data portability.

This right shall be exercised insofar as the data processing does not arise from the obligations of Bruve.lv imposed on it by the applicable external regulatory enactments and which are performed in the public interest.

The Client may submit a request for the exercise of his rights:

in writing in person at Bruve.lv retail stores, presenting an identity document,

in the form of an electronic mail, signed with a secure electronic signature,

in a private office on the website https://Bruve.lv.

Cookie processing

Bruve.lv website (online store) may use cookies. The Bruve.lv website (Bruve.lv online store) may contain links to third party websites, which have their own terms of use and personal data protection, for which Bruve.lv is not responsible.

When visiting the Bruve.lv website (Bruve.lv online store), the user is presented with a window with a message stating that cookies are used on the website. By closing this message window, the user confirms that he has read and agrees to the cookie information. You can restrict and delete cookies in the security settings of any web browser. However, it should be noted that the use of mandatory and functional cookies cannot be waived, as without them it is not possible to ensure the full use of the website and the website.

The Bruve.lv online store (website) uses cookies, identifying users as unique but anonymous persons. The use of cookies helps Bruve.lv to improve the provided services, for example, by maintaining the list of goods viewed by the Customer. The use of cookies helps Bruve.lv to register the number of visitors and collect statistics and information about the viewed product or purchases. All this data is collected anonymously, which means that we cannot connect the data to an individual user or an authenticated user who has logged in to the site with our online authentication service.

Changes to the Privacy Policy

Bruve.lv has the right to unilaterally amend the Privacy Policy, making the current version available to the Customer. The current version of the privacy policy is available on the Bruve.lv website: https://bruve.lv/?page_id=2